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The Smartpricing Blog

Read the best articles on revenue management, technology, marketing and more for your hospitality business.

How to Increase Your Hotel's Direct Bookings: 5 Useful Tips - Smartpricing
software-and-technology

5 tips to increase direct bookings from your booking engine

Wondering why your website isn't converting? Read 5 tips to increase direct bookings from the booking engine

Yield management: what it is and why it matters - Smartpricing
revenue-management

Everything you may not yet have known about Yield Management

Yield management is a key activity for maximizing your hospitality business' revenue. In this article we explain what it consists of.

Booking's Genius program for hotels - Smartpricing
marketing

What nobody ever told you about Booking's Genius program

How worthwhile is it to join the Genius program? Are there benefits for your facility or is it better to stay away from it? Find all the answers in this article.

To disintermediate or not to disintermediate
hotel-management

To disintermediate or not to disintermediate, that is the question

It might have seemed like an outdated topic, but disintermediation is still an evergreen in the tourism industry. Here's an overview of the situation and a few small tips to help your facility perform better.

Why benchmarking is important for doing revenue management in your hotel
hotel-management

Everything you need to know about hotel benchmarking

In this article, we discuss hotel benchmarking and why it is important for your revenue management strategy.

How to use your accommodation's data history and predict the future - Smartpricing
revenue-management

How to mine your accommodation's data history and predict the future (+ Excel sheet)

An introductory guide to collecting historical data for lodging facilities without using a PMS. With an Excel sheet for calculating the reservations history.

On the books: What is this key metric and why is it important - Smartpricing
revenue-management

The OTB metric: what it is, how relevant it is, and why you should care about it

In this article, we dive into a revenue management index that is returning to prominence and see how to use it to assess your facility's performance going forward.

5 Things I Learned From My Mistakes Managing Properties in London and Los Angeles
hotel-management

5 Things I Learned From My Mistakes Managing Properties in London and Los Angeles

I want to share these important lessons as succinctly as possible. Hopefully you can learn from me without having to make the same mistakes yourself!

Revenue Management Glossary
revenue-management

Revenue Management Glossary

The world of revenue management is chock-full of acronyms and incomprehensible jargon. Use this glossary to understand every single term!

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